Catherine Allen

Senior Vice President, Healthcare North America

Senior Vice President, Healthcare North America
General Manager, Boston
Healthcare Aficionado

What is your driving force?
Solving problems. I constantly look at situations and experiences and want to improve them. It’s just who I am. And I want to help others do the same.

I got into PR with one mantra: ‘to help really cool companies get the attention they deserve.’ Sometimes it’s helping them find just the right words. Sometimes it’s helping them align the right strategies and tactics. Sometimes it’s removing obstacles. But every time it’s about helping them differentiate and surprise audiences with who they are and what they are capable of doing.

What do you do in your spare time?
I love spending time with my family - from BBQs at home, to walking in the woods, to mini golfing on Cape Cod, to visiting amusement parks. I also love to sing loudly in the car, dance like no one’s watching at Zumba and share a glass of wine and a lot of laughs with good friends.

What superpower do you bring to your clients?
The ability to break it down and get it done.

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