https://www.we-worldwide.com/blog WE Communications RSS feed for blog posts. Tue, 19 Mar 2024 07:02:26 GMT en-US hourly 1 To Tell Your ESG Story, Think Digital https://www.we-worldwide.com/blog/posts/to-tell-your-esg-story-think-digital Thu, 29 Feb 2024 09:00:00 GMT https://www.we-worldwide.com/22839.aspx WE Red Bridge data reveals the Importance of online channels to ESG storytelling.

]]>
5 Ways Tech Will Reshape Culture in 2024 https://www.we-worldwide.com/blog/posts/5-ways-tech-will-reshape-culture-in-2024 Thu, 25 Jan 2024 09:00:00 GMT https://www.we-worldwide.com/22603.aspx Several key trends, including artificial intelligence (AI) and 6G, are influencing the landscape and reshaping how businesses operate and communicate.

]]>
ESG Is Now Essential to B2B Business Success in China https://www.we-worldwide.com/blog/posts/esg-is-now-essential-to-b2b-business-success-in-china Mon, 22 Jan 2024 09:00:00 GMT https://www.we-worldwide.com/22597.aspx Today's business reality means that B2Bs must act on ESG and sustainability in China, or risk consequences.

]]>
Three Trends to Watch at CES 2024 https://www.we-worldwide.com/blog/posts/three-trends-to-watch-at-ces-2024 Fri, 05 Jan 2024 12:00:00 GMT https://www.we-worldwide.com/22540.aspx The busy days of tech are upon us, kicking off with CES on Tuesday, January 9, 2024.

]]>
Tech, Trials and Temperatures https://www.we-worldwide.com/blog/posts/five-sustainability-trends-to-watch-for-at-cop28-and-what-they-mean-for-communicators Thu, 09 Nov 2023 01:00:00 GMT https://www.we-worldwide.com/22295.aspx Shannon O'Shea, SVP, Sustainability, shares five trends to expect at COP28 and what they mean for communicators.

]]>
Why You Should Take Leadership Personally https://www.we-worldwide.com/blog/posts/why-you-should-take-leadership-personally Mon, 06 Nov 2023 00:00:00 GMT https://www.we-worldwide.com/22241.aspx Kass Sells, CEO of International, shares his thoughts on building relationships with employees, clients and prospects.

]]>
Why DEI Will Always be a Priority at WE https://www.we-worldwide.com/blog/posts/why-dei-will-always-be-a-priority-at-we Tue, 17 Oct 2023 00:00:00 GMT https://www.we-worldwide.com/22135.aspx Elizabeth Herrera Smith, Head of DEI, shares findings from WE's latest report and the benefits of diversity, equity and inclusion in your organization.

]]>
Running the AI Marathon https://www.we-worldwide.com/blog/posts/running-the-ai-marathon Wed, 27 Sep 2023 01:00:00 GMT https://www.we-worldwide.com/22115.aspx Kass Sells, CEO of International, shares how comms leaders can navigate AI's changing landscape.

]]>
Why Sustainability and Transparency Go Hand in Hand https://www.we-worldwide.com/blog/posts/why-sustainability-and-transparency-go-hand-in-hand Tue, 01 Aug 2023 01:00:00 GMT https://www.we-worldwide.com/22019.aspx In 2019, Procter & Gamble announced it would not meet its sustainability goals by the end of the decade. How the company responded is worth a deeper look.

]]>
Break Down Silos to Advance Sustainability https://www.we-worldwide.com/blog/posts/break-down-silos-to-advance-sustainability Tue, 20 Jun 2023 01:00:00 GMT https://www.we-worldwide.com/21955.aspx Sustainability silos stifling progress? It's time to let the walls come down.

]]>
What Parenthood Taught Me About Leadership https://www.we-worldwide.com/blog/posts/from-cribs-to-boardrooms-what-parenthood-taught-me-about-leadership Wed, 07 Jun 2023 01:00:00 GMT https://www.we-worldwide.com/21928.aspx Becoming a first-time mother has been an extraordinary journey. Here are key lessons Max taught me about effective leadership.

]]>
PRIDE – A Protest, Not a Party https://www.we-worldwide.com/blog/posts/pride-a-protest-not-a-party Tue, 06 Jun 2023 01:00:00 GMT https://www.we-worldwide.com/21905.aspx Pride Month has evolved into an international celebration for the LGBTQIA+ community and allies. Pride is not merely a party but a time to stand in solidarity.

]]>
How to Put RSA Conference Learnings to Work for Your Campaigns https://www.we-worldwide.com/blog/posts/how-to-put-rsa-conference-learnings-to-work-for-your-campaigns Mon, 15 May 2023 12:00:00 GMT https://www.we-worldwide.com/21789.aspx Holly Lancaster, VP, Technology, reflects on key takeaways on cybersecurity trends from this year's RSA Conference.

]]>
Clear Comms Help Pharma and Biotech Deliver More Than Medicine https://www.we-worldwide.com/blog/posts/clear-comms-help-pharma-and-biotech-deliver-more-than-medicine Thu, 11 May 2023 01:00:00 GMT https://www.we-worldwide.com/21796.aspx WE’s global health comms research shows that four key things matter to Health Care Professionals and their perception of a company’s reputation.

]]>
When Communicating with Healthcare Professionals, Focus on Technology's Impact https://www.we-worldwide.com/blog/posts/when-communicating-with-healthcare-professionals-focus-on-technologys-impact Wed, 03 May 2023 12:00:00 GMT https://www.we-worldwide.com/21719.aspx In our 2023 Brands in Motion global healthcare sector study, Healthcare Professionals ranked the best ways for pharma or biotech companies to show innovation.

]]>
Healthy Reputations: The Foundation of Biotech and Pharma Firms’ Future https://www.we-worldwide.com/blog/posts/healthy-reputations-the-foundation-of-biotech-and-pharma-firms-future Tue, 25 Apr 2023 12:00:00 GMT https://www.we-worldwide.com/21688.aspx For biotech and pharmaceutical companies, maintaining a strong corporate reputation requires more than delivering high-quality, safe medicines.

]]>
Four Lessons in DEI Leadership Shaped By My Career https://www.we-worldwide.com/blog/posts/four-lessons-in-dei-leadership-shaped-by-my-career Thu, 20 Apr 2023 12:00:00 GMT https://www.we-worldwide.com/21668.aspx From an Assistant Account Executive to Head of DEI at WE Communications, this is how Elizabeth Herrera Smith applies the lessons of her career in how she leads.

]]>
Three Social Media Trends to Watch in 2023 https://www.we-worldwide.com/blog/posts/three-social-media-trends-to-watch-in-2023 Wed, 15 Mar 2023 06:30:10 GMT https://www.we-worldwide.com/21122.aspx Advancements in tech are constantly changing social media. here's how brands can keep up.

]]>
How a Strong Corporate Reputation Drives Healthcare Business https://www.we-worldwide.com/blog/posts/how-a-strong-corporate-reputation-drives-healthcare-business Mon, 13 Mar 2023 06:30:10 GMT https://www.we-worldwide.com/21119.aspx New WE research shows prescribers are strongly influenced by pharmaceutical and biotech companies’ reputations.

]]>
Insulin Price Move Demonstrates the Power of Patient Centricity https://www.we-worldwide.com/blog/posts/eli-lilly-insulin-price-move-demonstrates-the-power-of-patient-centricity Thu, 09 Mar 2023 01:45:10 GMT https://www.we-worldwide.com/21116.aspx Eli Lilly's bold, meaningful leadership move defines what it means to listen to consumers, put patients first and set the bar high for others in the industry.

]]>
The Top ESG Trends We're Watching 2023 https://www.we-worldwide.com/blog/posts/the-top-esg-trends-were-watching-in-2023 Thu, 23 Feb 2023 01:45:10 GMT https://www.we-worldwide.com/21113.aspx Big changes are ahead in the ESG space. Here's what communicators need to know.

]]>
Why I'm Eager to Make Toast in 2023 https://www.we-worldwide.com/blog/posts/why-im-eager-to-make-toast-in-2023 Tue, 21 Feb 2023 01:45:10 GMT https://www.we-worldwide.com/21110.aspx Melissa Waggener Zorkin, WE's Global CEO shares 3 ways to embrace tech and lead with humanity in 2023.

]]>
Top UK Media Trends for 2023 and How Brands Should React https://www.we-worldwide.com/blog/posts/top-uk-media-trends-for-2023-and-how-brands-should-react Wed, 01 Feb 2023 01:45:10 GMT https://www.we-worldwide.com/21107.aspx Ryan Sketchley, Editorial Strategist, UK, considers what we should expect to see in the UK media going into 2023.

]]>
Three PR Tech Trends to Watch in 2023 https://www.we-worldwide.com/blog/posts/three-pr-tech-trends-to-watch-in-2023 Sun, 29 Jan 2023 01:45:10 GMT https://www.we-worldwide.com/21104.aspx Planning for 2023? Sara Pereira, Regional Technology Lead, APAC shares what tech decision-makers want.

]]>
The PR Industry is in Solution Mode for 2023 https://www.we-worldwide.com/blog/posts/the-pr-industry-is-in-solution-mode-for-2023 Wed, 25 Jan 2023 16:45:10 GMT https://www.we-worldwide.com/21101.aspx In 2023 we will see more disruptive changes in the PR landscape that will be fueled by global social, economic and environmental flux.

]]>