MM&M: Adaptive Biotechnologies hires WE to hone its message



by Sean Czarnecki, MM&M, Dec. 18, 2019

Adaptive Biotechnologies has hired WE Communications to help the company with its corporate communications strategy and to broaden its message. 

With about a dozen staffers on the account, WE will work to enhance the biotechnology company’s thought leadership in immune-driven medicine, according to Mary Pat Lancelotta, VP of corporate marketing and communications at Adaptive, via email.