Rebecca Wilson Speaks at PRAXIS10

September 23, 2023

SOURCE: https://praxisonline.in/

Public Relations and Corporate Communications India Summit

Where: ITC Grand Chola, Chennai

When: September 21-23, 2023

About:

The Public Relations and Corporate Communications India Summit (PRAXIS) is a platform for Public Relations specialists to learn, share and engage. PRAXIS10 will see over 600 professionals gather and share insights on this year’s theme: “Reputation Management – The Big Picture.”

IT'S PERSONAL: THE NEW RULES OF CORPORATE REPUTATION

Where:  ITC Grand Chola Chennai

When: September 23, 10:15 a.m. (IST)

About: 

How critical is corporate reputation to your company’s long-term success? The answer: very.

To combat increased skepticism among consumers, brands must adopt new rules of corporate reputation, such as being more radically transparent and addressing concerns that audiences are personally anxious about: cost of living, sustainability, employee welfare, data security and A.I.

In this session, Rebecca Wilson, EVP, International, will preview key insights and share four new rules of corporate reputation from WE’s upcoming Brands in Motion report, which will launch worldwide in early October.

She will be joined by Usha Iyer, Director of Corporate Communications at Dr. Reddy's Laboratories, to discuss India-specific data and what they mean for brands and communicators in the region.

With:

Rebecca Wilson, EVP, International, WE Communications

Usha Iyer, Director of Corporate Communications, Dr. Reddy's Laboratories