GWPR: GWPR Calls For Action On Gender Inequality

GWPR Calls For Action On Gender Inequality

GWPR, October 10 2019

ICCO Global Summit Lisbon, 10th October 2019:  Global Women in PR – the membership organisation for women in senior PR roles – called for action on gender inequality in the PR industry, following findings of their first GWPR ANNUAL INDEX.

PR professionals in 37 countries participated in the research, which exposed significant gender inequality in the workplace. Despite the global PR workforce being two-thirds female, when it comes to the boardroom it is a different story – 62% of boardrooms are male-dominated.

There is a very compelling business case for inclusion and diversity in the boardroom, well-documented by leading management consultants, such as McKinsey; but the PR industry still has a long way to go. The majority, of respondents, (64%) believed having more women in the boardroom would improve profitability and a significant 81% believed more should be done to help women get there.