Reputation Today: Rebecca Wilson Shares Latest Brand Insight
SOURCE: https://reputationtoday.in/in-conversation-with-rebecca-wilson/
Rebecca Wilson, EVP International at WE, Delves Into the Latest Trends in Corporate Image Management
Reputation Today, Hemant Gaule, 20 December 2023
In an exclusive interview with Reputation Today's Hemant Gaule, WE's Rebecca Wilson, shares insights from WE's latest 'Brands in Motion: New Rules of Corporate Reputation' report and delves into the latest trends in corporate image management post-pandemic.
During the interview, Wilson discusses her diverse experience with global brands in various sectors like Healthcare and IT, and how it shapes her approach to reputation management on a global scale. Wilson also highlights the role of ESG in altering corporate reputation strategies.
"Your employees are your greatest partners in building a strong reputation, but only if they're engaged and feel invested in your commitments", said Wilson.
(Photo courtesy of Reputation Today)
