WE Communications Blog: Relevant, Riveting Content
I’m spending this week attending Hannover Messe, which bills itself as “the world’s largest industrial fair.” The moment I got off the tram line, I realized they weren’t kidding. The fairgrounds are the size of a small city.
But when you are host to 6,500+ exhibitors and 250,000 people, you need that much space to show off the global scale of innovation that’s happening across the manufacturing industry, especially since the Internet of Things (IoT) began to accelerate that pace of change a few years ago. And having spent the past two years managing our client Microsoft’s IoT blog, I really wanted to see how businesses of all sizes are using IoT to deliver greater value to their customers.
Here are a few of things I learned about on day 1:
And these trends lead to some pretty cool IoT use-cases:
Volkswagen: Using HoloLens plus digital twinning, VW is radically accelerating its design and engineering processes by having design/engineering teams work and iterate on virtual models. Moving away from physical models built of clay saves tremendous time and cost and probably means more visually striking and technically advanced vehicles in the years ahead.
hhpberlin: This fire protection company hasa fascinating story of a local German organization that is trying to rethink our approach to firefighting. It is working with fire departments and municipalities in Germany and the U.S. to pull their data into a standardized framework that allows you to create fire dynamic simulations of any size and complexity. In this case it’s a great use of digital twinning not to improve business, but to save lives. Hhpberlin has more interesting ideas in place to incorporate HoloLens in ways that can deliver up-to-date information during emergencies in a mixed-reality display, empowering firefighters to make more informed decisions when every second counts.
This is just a small snapshot of everything going on at HMI this year, but it paints an exciting picture for the future of IoT — check out the WE Twitter and Instagram feeds for more insights from the event, and stay tuned for my next blog from Hannover Messe later this week.
This is part 1 of a 2 part series from Hannover Messe. Connect with the author, Shaan Khan, on Twitter.