Laura Gillen

WE Communications Appoints New Managing Director of UK

January 29, 2024

Laura Gillen Promoted to Expanded Leadership Role

LONDON – Jan. 29, 2024 – WE Communications (WE), a global independent integrated communications agency, today named Laura Gillen as managing director of its UK office. Gillen will be responsible for overseeing WE’s UK operations, nurturing the team of talent and solidifying the office as a center of excellence for clients.

“Laura is a leader of action with a proven track record of delivering positive business impact for clients, teams and WE,” said Kass Sells, CEO, International, WE. “She is just the kind of person we want to head our UK operations, which has experienced more than five years of continued growth.”

Gillen is an established leader at the agency, having worked at WE for over the past 12 years, most recently serving as WE’s deputy managing director. During her tenure, she’s built out WE’s technology sector expertise and overseen expansion of its digital experience and technology capabilities in market. She will continue to play a central role in driving new business for one of WE’s key EMEA markets.

“I’m excited to expand my role in the UK,” said Gillen. “Over the past few years, we’ve experienced incredible growth and success — in terms of revenue, the size and capabilities of our team, and wins of marquee clients.”

Gillen joins an EMEA leadership team composed of other long-serving market leaders, including Sarah Gooding, managing director, South Africa, and Bianca Eichner, managing director, Germany. She will report to the CEO of International Kass Sells, who continues to oversee the growth and development of WE’s EMEA region, as Ruth Allchurch departs to pursue another industry opportunity.

“Laura joins a strong and capable leadership team dedicated to providing best-in-class services to our clients in EMEA,” said Sells. “We are deeply committed to our UK office as a lynchpin in our EMEA footprint, and I am looking forward to what Laura will do for our UK office, taking us to new heights in our work and client partnerships.”

WE is one of the largest independent communications and integrated marketing agencies in the world. We’re all about people —both our clients and employees — and we believe in the power of communications to move audiences to positive action. Female-founded, female-led, and fiercely independent, WE has spent more than three decades helping world-class brands tell technology-led transformation stories that shift perceptions and change behavior.

Our global reach includes offices in 21 cities, partner networks that expand our footprint and client capabilities, and a team of more than 1,500 media and content strategists, creatives and data scientists across our technology, health, and consumer sectors. Our work with global brands like Microsoft, Intel, McDonald’s, and Volvo has been recognized by Cannes Lions, PRovoke SABRE Awards and PRWeek Awards, just to name a few.

For more information, press only: Kara Kraft, WE, (503) 443-7143, [email protected]