Matt Ashworth

Senior Vice President, Technology and General Manager, Seattle

Matt Ashworth, an accomplished public relations leader, currently serves as the Senior Vice President, Technology, and General Manager at WE Communications’ Seattle office. With over twenty-five years of experience in public relations and internal communications across consumer, corporate, government, and small business segments, Matt has provided strategic counsel to brands such as ASUS, AT&T, Brother, HP, McDonald’s and T-Mobile.

For WE’s technology sector, Matt plays a pivotal role as the senior client lead for emerging tech companies like Smartsheet and Solidigm. Additionally, he is a key contributor to WE’s AI Advisory Group, which counsels clients like F5, Intel and SAP on AI narratives and the strategic utilization of emerging technology for PR and communications.

As a member of the advisory board for the Seattle Interactive Conference, he actively contributes to discussions on the evolving communication landscape. This conference, held in one of the world’s most innovative cities, focuses on the intersection of technology, creativity, and culture. Matt frequently speaks on topics ranging from communication measurement trends to the transformative impact of emerging technologies on the public relations industry.

Speakerships & Events

The 5 Things CEO and CMOs Get Wrong About Public Relations, Panelist, Seattle Interactive Conference, Oct. 17, 2019

The Future of Communications and Technology Roundtable, Panelist, The Augmented City Podcast, June 3, 2019

Articles

Technology Communications and the Road to Recovery, PRWeek, July 1, 2021

AI and Communications: The New Imperative, PRWeek, May 3, 2019

Blog

CES 2021: Amidst Pandemic, Tech Adapts to Meet Human Need, Jan. 19, 2021

From Nirvana to Digital Teams: Why Three is the Magic Number, Oct. 22, 2019

5 Things I want #AIINPR to do for Me Asap, Apr. 23, 2019