The global media ecosystem is constantly evolving. Brands in Motion helps clients navigate our everchanging world and reach their audiences anywhere, anyhow and on any channel. Brands in Motion insights represent our most forward-thinking counsel. When it comes to expectations of brands, change is the only constant.
Let Brands in Motion be your north star.
THE LATEST INSIGHTS
Brands in Motion 2024: Bridging the AI Expectation Gap
With today’s business leaders bullish on the benefits of AI technology, the leadership challenge is not whether executives will embrace AI but rather how they’ll bring their organizations along. Our latest global research unveils how leaders can ensure a smooth transition while going all-in on AI.
MORE INSIGHTS FROM WE
Brands in Motion 2024: Bridging the AI Expectation Gap
WE's latest study reveals that there is a version-action gap in AI adoption — and how leaders can use new communication strategies to bridge that gap.
Topic: Artificial Intelligence, Brands in Motion, Technology Communications
May 15, 2024
WE Talk
WE talks with industry leaders about the impact of AI in communications.
Topic: Artificial Intelligence, Leadership, Technology Communications
February 28, 2024
How Communications Professionals are Viewing the AI Opportunity Ahead
AI readiness is critical to the future of communications.
Topic: Artificial Intelligence, Digital Experience & Technology, Insights & Analytics, Leadership, Technology Communications
May 16, 2023
Cybersecurity Communications: Engage Where it Matters
In an increasingly crowded conversation, WE communications shares the key to breaking into the global cybersecurity dialogue.
Topic: Consumer Communications, Digital Experience & Technology, Technology Communications
March 10, 2023
Brands in Motion: Making it Real for a Technology Industry in Transformation
As the pressures on technology brands mount, the Brands in Motion report shows how businesses can navigate customer and societal expectations in the months ahead.
Topic: Brand Purpose, Brands in Motion, Consumer Communications, Digital Experience & Technology, Technology Communications
December 06, 2022
Brands in Motion 2022: The Privacy Mandate
What strategies can brands adopt to make data privacy an exciting part of the user experience?
Topic: Brands in Motion, Consumer Communications, Technology Communications
June 13, 2022
Brands in Motion: The APAC Technology Mandate
WE talked to 1,700 APAC B2B technology decision-makers to understand what it will take for technology brands to maintain their position of strength in APAC. | WE Communications
Topic: APAC, Brands in Motion, Digital Experience & Technology, Technology Communications
December 01, 2021
What's Next? Technology, Communications and the Race to Recovery
What role do Americans want technology and tech brands to play as the country recovers from the COVID-19 pandemic? WE partnered with YouGov on a new insights report to find out.
Topic: Consumer Communications, COVID, Digital Experience & Technology, Technology Communications
June 08, 2021
UK: What's Next? Technology, Communications and the Race to Recovery
What role do Brits want technology and tech brands to play as the country recovers from the COVID-19 pandemic? WE partnered with YouGov on a new insights report to find out.
Topic: Consumer Communications, Digital Experience & Technology, EMEA, Technology Communications
June 08, 2021
